Dear Sir
I would like you to write a presentation about the Samsung Electronics: Managing Innovations in an Economic Downturn case study for Entrepreneurship & Innovation subject for 17 Slides and the presentation should include the following
• Introduction (One Slide)
• Global Financial crises 2007-2008 (Five Slides)
o The Changing Competitive Landscape in the Mobile phone Industry
o Sony Corporation
o Google Inc.’s Android Platform
o Nokia Corporation
o Apple Inc.
o New Threats
• Samsung Electronics Corporation (Five Slides)
o Opportunities in Economic Downturn
o Competitive Capabilities
o Global R&D Network and Patents
o Production Capabilities
o Branding
o Innovation Management (Five Slides)
1. Managing Change in Telecommunication Division
2. Managing Partnership
3. Managing Premium Innovation
4. Managing Intellectual Property Portfolios
5. Managing Sustainability
• Looking Forward (One Slide)
Find attached the Case study.
Regards,
Doma
