3. Goals and Objectives …
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use the four P’s around your strategy, within this we need a challenge or problem , growth strategies as well they have to be around the four p’s and base all the work on the development of a new product, and new promotions.
• Imagine you are a VP at your Brand/Company…
• Theorize and individually discuss two (2) “Growth Strategies” that you feel your Brand/Co could be successful with (think 4P’s…new products, change price, place… new channel of distribution, promotions…social media, etc.).
