This is the full academic report, showing your underlying learning. It will be available to all as an electronic resource throughout the year. It must be in proper academic format with all references. It can include quotes from the management guru or someone writing about them, fully referenced (please use the HARVARD system). The report should include the following:
a. A short section on the background of the writer, the era in which he/she worked
b. An explanation of his/her main thought/idea or model as suggested in the short description given [Note several writers contributed a range of models and ideas on a wide range of issue or problems. You have been directed towards one that seems of most significance for today’s organizations]
c. A reference section in Harvard format showing all the references in alphabetical order that you refer to in the report
d. Where her/his ideas fit into the Quinn Competing Values framework
e. A critical assessment of their contribution: – how far their ideas are or could be applied today
f. For the appendix on information sources – You should list your sources (the references you quote in the report), explaining the reasons for your choice. It is important that you give a brief assessment of the credibility and reliability of each source.