Project description
THE FINAL EXAM CASE IS: ALDI THE DARK HORSE DISCOUNTER.
THE CASE CAN BE PURCHASED AT HBSP. AND THE LINK IS:
http://cb.hbsp.harvard.edu/cbmp/access/43795944
BASED ON THE FACTS AND ANY RESEARCH YOU HAVE COMPLETED ANALYZE THE CASE.
WRITE THE ANALYSIS IN THE FORM OF A MEMO TO THE TOP EXECUTIVE OF THE FIRM. PAGE LIMIT IS: SIX PAGES (ALL FIGURES AND TABLES INCLUDED).
A COMPREHENSIVE ANALYSIS WILL INCLUDE THE FOLLOWING:
1.PERFORMANCE OF THE FIRM OVER YEARS, RELATIVE TO ITS RIVALS, AND THE INDUSTRY
2.INDUSTRY AND EXTERNAL ENVIRONMENT ANALYSIS AND ITS IMPLICATIONS FOR PERFORMANCE OF ALL FIRMS IN THIS INDUSTRY
3.INTERNAL ANALYSIS OF THE FIRM USING THE 7-S FRAMEWORK AND YOUR TAKE AWAY OF THE DRIVERS OF FIRM PERFORMANCE
4.BIG ISSUES FACING THE MANAGEMENT. SPECIFICALLY, THE 7-S THAT ARE IN THE WAY OF THE FIRM DOING BETTER AND, THEREFORE, NEED TWEAKING
5.A FEW OPTIONS TO RESOLVE THE BIG ISSUE. EXAMINE EACH OPTION IN DETAIL KEEPING IN MIND THE FIRMS PARTICULAR SITUATION. CONSIDER THE FOLLOWING CRITERIA TO EVALUATE EACH OPTION: CHANGES NEEDED TO PURSUE THE OPTION; FEASIBILITY OF THE OPTION GIVEN THE FIRMS RESOURCES, COMPETENCES, AND COMPETITIVE ADVANTAGE; RISK ASSOCIATED WITH THE OPTION; AND CHANCES THAT MANAGEMENT WILL REALIZE THE RESULTS THEY ARE LOOKING FOR
6.A RECOMMENDATION WITH DETAILS ON WHAT CHANGES MUST BE MADE IN THE FIRM, NEW RESOURCES AND COMPETENCES NEEDED, AND TIME LINE FOR EXECUTING THE RECOMMENDATION.
ANY RESEARCH YOU DO ON THE FIRM MUST BE FOR THE TIME FRAME IN THE CASE.
