Using market intelligence sources, identify a news event related to a fashion brand from after the 15th September 2014.

Using market intelligence sources, identify a news event related to a fashion brand from after the 15th September 2014. Apply research methods you have learned this semester to analyse this event through sources related to it. Choose one of the brands involved as the focus for your research. Create a plan to research the context … Read more

Critically evaluate the economic theory and empirical evidence about whether big firms are more innovative than small firms. Refer to economies of scale, scope and spillovers in Research and Development. Illustrate each of your arguments with examples from the business world

Critically evaluate the economic theory and empirical evidence about whether big firms are more innovative than small firms. Refer to economies of scale, scope and spillovers in Research and Development. Illustrate each of your arguments with examples from the business world

Choose two countries, could be your own country and a different country, or two different countries from yours. Compare the similarities and the differences between these two countries.

Choose two countries, could be your own country and a different country, or two different countries from yours. Compare the similarities and the differences between these two countries. Consider, what are the social changes in these two cultural background in the past two or three decades? How do you evaluate and make arguments on these … Read more

What is culture?

The definition of culture, the function of culture in a society and the theoretical model/framework to be used to study culture (for example, Hofstede, Hall, Trompenaar’s models) b. Cross-cultural Management • Strategies and modules/frameworks used to study