Assessing whether it is justifiable for consumers to trust online review and how to enhance the quality of online customer online review

Question:

Assessing whether it is justifiable for consumers to trust online review and how to enhance the quality of online customer online review – The comparative study on Amazon customer review and Taobao customer review.

 

Attention:MUST use primary data,questionnaire。

 

8000 words

http://en.wikipedia.org/wiki/Taobao

 

http://en.wikipedia.org/wiki/Amazon.com

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