business enry into China

Coursework Assignment– this accounts for 40% of the
final mark. You are asked to write a
3000 word report which is designed
to be received by a business audience.
Specifically you are asked to write a report which provides advice for
western companies which are contemplating entry to Chinese markets. The target audience will need advice on the
nature of Chinese government policy and how it may differ from western
governments and other governments in Asia Pacific. In addition you will need to identify the
differences which may arise from different cultural conditions which are likely
to prevail in China and the different way that business is conducted in China.

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