Costco Wholesale Corporation

Discussion: Costco Wholesale

Using your text book, the AUO library and the Internet, research Costco Wholesale Corporation.  Discuss the following in 2-3 paragraphs:

◦   How does Costco’s business strategy provide value to the consumer?

◦   How does Costco’s strategy provide a competitive advantage over their primary competitors?

◦   What recommendations could you provide regarding Costco’s strengths and opportunities for improvement?

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