Paper WEEK 16
Introduction
The levels of business based on the technological aspects are determined by the nature of the business. There are diverse organizations that have renovated the management strategy to fulfill the appropriate techniques of operations. The main attribute to the shift in technology is the innovations in the management of the organizations (Greer, 2002). The contemporary innovation in the management strategy of the organization does not just determine the destination of the organization but rather the input and output of the organization. The movie company changed their operation manner and they implemented new management policies so that they would suit the preferences of their customers (Shelly & Rosenblatt, 2010).
Creation and Innovation
The movie industry encounters several challenges resulting to the decline of the able and willing client purchase. The key cause of the decline in the number of the customers able to purchase the movie product is the fact that people download movies from the internet. For this reason, the movie companies have to transform the corporate business strategy because of the destruction caused by the downloading technology (Wasson, 2005). The movie firms that still need to make the expected profitable returns from the customers need to change the system design strategy. Although the process of changing into a new business strategy is expensive, it is the only change that would assist the movie companies regains back profitable incomes (Stasinopoulos, 2009).
Senior executive perspective
The new proposed system design strategy would definitely execute, manage and still advertise the movie products to the customers. The introduction of the proposed new system design strategy will boost the nature of the organization in the sense that the organization will be capable of identifying innovative techniques vital in implementing change in the movie world. Majority of the movie industries lack the appropriate techniques to boost in the change to the current technology (Hill & Jones, 2007). Sticking to the old technology does not change the manner in which the organization operates; instead, it minimizes the profitable income in the organization. Most of the members of the organization have to understand the role of change in the firm to assist in the implementation of the change.
Organizational context and culture
The new proposed system design strategy focuses on the change in the manner in which the movie companies present movies to the customers. In most movie organizations, the customers purchase the products from the retail shops. The movie companies always purchase new movie directly from the director and producer of the movie. After obtaining the movies, distribution occurs hence the movies reaching the required destination (Information Resources Management Association & Khosrowpour, 2006). The movie organization also distributes the movies to the other stores, which present the movies to the customers. However, since not all the people will love watching the movie not all the movies are purchased. The type of movie also determines the number of the customers expected to purchase the movies. To some extent, the manner in which the movie firms managed the business contributed to the loss incurred by the business. The increased leftover movies not bought by the customers present a huge loss to the movie firms (Binggeli, 2010).
Custom system design
The new system design strategy reinforces the importance of the customers purchase power to the movie industry. In accordance to the strategy, the movie management ought to implement online website that would assist the customers to purchase movies online. The aspect of customers travelling for distances before obtaining the movies discourages the customers from purchasing the movies (Beyer & Holtzblatt, 2007). The online purchase of the movies will assist the movie firms to receive more customers that will enable the firm to receive returns that are more profitable.
Fig 1: Indicating new system design strategy
In accordance to the diagram the new system design strategy which the purchase of the movies online, will involve four major stages. The first phase is the business process perspective in which the customer’s orders will be made online. In accordance to the business process perspective, almost all the operations of the movie firm will take online (Dennis et al, 2009). This reduces the use of capital in establishing various offices at different places to purchase the movies to the customers. The second phase of the new designed system is the financial perspective in which the turnover of the firm needs to be increased. However, the expenditure of the firm needs to decrease to realize the profitable gain (Wu, 2002).
The fourth phase of the new design of system is the customer’s perspective in which the desires and preferences of the customers have to be adhered in the firm (Hill & Jones, 2010). This increases the number of the customers willing to purchase the online movie products hence increasing the income of the firm. The fourth phase of the designed system is also the laming and growth perspective that monitors and improves the customer’s services (Vidgen, 2002). Identification of the proposed projects to improve the yield of the firm takes place in this section.
Conclusion
According to the diagram, the modern portfolio theory will be applicable in the sense that the movie company will reduce the specific risk facing the organization (Condon, 2010). Specific risks encompass of the risk exposed to the organization in the specific departments hence affecting the nature of the business. Reducing the risk facing the organization is vital in the sense that the movie firm does not expect any form of change (Greer, 2002). Change that arises from risk is always a negative change in which the organization will definitely incur a loss. For this reason, incorporating the modern portfolio theory is vital min reducing the risks felt by the movie industries.
Reference
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