Dear writer,
My course is Strategic Management, Week 2 (10 May): Internal Analysis, Business-Level Strategy, and Competitive Rivalry
Please read the Case: A+B and Required reading then answer question: key strategic issues in your case (as highlighted by their article).
Question: Key strategic issues in your case (as highlighted by their article).
Case study A+B
Ryanair (A): https://cb.hbsp.harvard.edu/cbmp/pl/36775523/36775527/04e8807f5867528b19d4146e750f1f01
Ryanair
(B): https://cb.hbsp.harvard.edu/cbmp/pl/36775523/36775531/ffa05ba9820d21a69d4af2d114bf7607
Required readings:
1. Stalk, G. (2006) Curveball: Strategies to fool the competition, Harvard Business Review, 84(9), 115-122.
2. Ghemawat, P. (2010) Strategy and the business landscape, Chapter 3, «Creating competitive advantage”, pp.44-67
3. Coyne, K.P. and Horn, J. (2009) Predicting your competitor’s reaction, Harvard Business Review, 87(4), 90-97.
