1) What is a performance appraisal? And what purpose does it serve for the employee, the manager, and the company?
2) What are some of the ways a worker may be compensated?
3) What is the marketing mix? Briefly describe its elements. What role does each element play in a well developed marketing strategy?
4) Discuss how digital marketing has altered the marketing mix. Be sure to outline what elements of the marketing mix have stayed the same and which ones have changed.