My main argument will be focus on that one of the most successful rebbe in modern society even some people think he is the messiah by showing his theory and particular on the seven virtues he thinks and the way he thinks about woman. The main source you should use the book Rebbe: The Life and Teachings of Menachem M. Schneerson by Joseph Telushkin. You can build up by introducing his background first, and focus on his value and his theory later on the paper.
