Verizon Wireless Expanding into France

1.Organization and product/service analysis
a.Description of the organization
b.Product or services “needs assessment” in the new host country
c.Description of the products or services to meet their needs

2.Global strategy formulation
a.Conduct a business risk analysis (one country)
i.Political
ii.Competitive
iii.Cultural
iv.Distribution/supply chain
v.Cyber/technologic
vi.Geo-political (possible terrorism)
b.Compare and contrast the advantages/disadvantages of their various modes of entry
in to the global markets
c.Describe their global strategic planning process
d.SWOTT analysis
e.Country selection(s)
i.Market size and growth
ii.Barriers to entry (tariff/non-tariff)
iii.Previous experience in countries and timing

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