This paper must be written by a business student. And then you can read the case that I upload (article to be used). Then follow the instructions carefully(There is a sample paper for you but this is not a good paper) , You must pay attention to every detail and write it logically. The first paragraph must be a thesis statement. Here is a list of the knowledge point we study in class(you can only use the knowledge point below and use the example in case to analyze )
1. VRIO framework (sustained competitive advantage, temporary competitive advantage, competitive parity, competitive disadvantage ) 2. Porter’s five forces(environment threaten)
3. Product differentiation
