Why do marketing professionals care about and participate in supply chain decisions?

Answer two out of the three forum questions, listed below, for this week.

 

250+ Words

NO PLAGIARISM

References in APA 6th Edition Format

1. Make a list of products you believe failed because of poor marketing channel choices.Ch 8

2. Why do marketing professionals care about and participate in supply chain decisions? Ch 9

3.Are small business owners at a disadvantage if they lack the marketing research resources large companies have? Why or why not? Ch 10

 

Book Title: Principles of Marketing

Author(s): Tanner and Raymond

Publisher: Flatworld Knowledge

eISBN:

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